TIISETSO MALOMA

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How successful products reflect our biology – The Human Greed Pyramid cheat sheet

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This is a 3-minute quick read. It is a shortened derivative of this article: The Human Greed Pyramid, an Illustration of How Innovations Interrelates With Humans’ Consumption Patterns and Natural Inclinations, and How to Plot Innovation That Works on Humans http://bit.do/eKg2e  

Attend the next ‘Human Greed Pyramid workshop – How To See Into The Future: Innovation, Success, Influence & 4IR’ http://qkt.io/xkjMY4

  • Human beings (PEOPLE) are part of NATURE (first layer in the pyramid).
  • NATURAL INCLINATIONS is where consumption patterns shape. It is the evolutional biology and psychology of the choices we make.
  • Some of the INCLINATIONS: Lust, love, anger, joy happiness, need for community, etc.
  • How does nature relate with human/natural inclinations? Hunger is satisfied by eating food that nature
  • People’s natural inclinations push them to form cultures, e.g. tribes. Even animals organise themselves into what we choose to call packs, herds, or troops.
  • People use their cognition to innovate, i.e. create manmade Both hard (a chair) and soft innovations (software, marriage, jokes).
  • Innovation is that which works, is effective and thus successful. If it does not work, it is not innovative.
  • Successful innovations mirror people’s inclinations hence they are consumed massively. They feed inclinations. Or else they fail.
  • e. there is a psychobiological link between humanly inclinations and innovation.
  • People created and craze and crave Facebook, Mc Donald’s, YouTube, iPhone – to the next phone better than an iPhone, religion, marriage, a beautiful/sexy partner – and another bae on the side, porn, etc.
  • This is because these things satisfy people’s inclinations.
  • Inclinations manifest themselves in these innovations. E.g., human beings have evolved to have a sweet tooth – i.e. to love sugary foods. The juicier the fruit, the calorie filled it is, and that is how our ancestors adapted to consuming sugar – that piece of juicy steak, passing this to us genetically and epigenetically. Then commerce made processed sugar to capitalize further. Hence we love Coke and ice cream.
  • The innovations become part of cultures depending on the extent of their success and spread – new innovations can topple or divide old innovations.
  • Humans are greedy beings. We want more and more innovations. We push to beat current innovations. It is a biological inclination.
  • But also, there are those who want nostalgia.

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THE HUMAN GREED PYRAMID: Those who control the world and why innovations have to mirror evolutionary human behaviour to be successful

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The Human Greed Pyramid by Tiisetso Maloma
The Human Greed Pyramid by Tiisetso Maloma

This is a revised post from my latest two books (6th and 7th): ‘Innovate the Next: Success Frameworks to Innovating Products in Any Revolution’ and ‘Understanding the 4th Industrial Revolution & Innovation Easily.’ They are available on Amazon, in South African bookstores, and on my website.

What if there was a framework to explain the innovation, success, and effectiveness of almost everything? Be it in music, technology, comedy, medicine, entrepreneurship or other creative fields.

This is what I’ve indulged in for a long while now. Read more

Business Me Young – ‘Dear parents, please invite your kids’ – 1 May 2019

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DEAR PARENTS: Provide an opportunity for your kids to learn entrepreneurship through BUSINESS ME YOUNG half-day workshop, on 1 May 2019 (Workers Day Public Holiday).

For your kids to navigate and thrive in today’s future, they need entrepreneurship taught to them by entrepreneurs.

DEAR YOUTH: Ask your parents to get you a ticket to BMY. There is no other time than at BUSINESS ME YOUNG to learn entrepreneurship.

The Business Me Young workshop has been presented to hundreds of satisfied young people in Gauteng and Limpopo.

The workshop is created and presented by entrepreneur and author of Township Biz Fastrack and Forget the Business Plan Use this Short Model, Tiisetso Maloma. Read more

The Two Most Important Quotes in Marketing – One is Obviously By the Late Maya Angelou: Becoming an Authority and Expert in Customers’ Eyes

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I am selling. You are selling. Or you probably want to sell something – now or in the near future.

And we want people to buy from us when we sell, obviously.

To whom do people give their money? They give their money to those they perceive, believe and accept as experts – or authority – in fields they need help in. They pay these people to solve their problems, wants, frustrations and failures.

So then, we should and do want people to think we are an authority – and/or experts – in our given fields.

Maybe by experience Read more

The Stoicism of Nelson Mandela – Daily Meditations | Introducing Ubuntu Stoicism

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Iconic picture of Nelson Mandela and François Pienaar by Jean-Pierre Muller at the 1995 Rugby World Cup

This post inspired my compilation book, ‘Introducing Ubuntu Stoicism: Gain Joy, Resilience, Productivity, and Defuse Anxiety.’ It’s on Amazon. Order here if in South Africa – or visit your nearest bookstore.

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One of the popular things about Nelson Mandela on the internet is the question on his faith. Was he Christian or not?

One of the other popular things is his favourite line: “I am the master of my fate: I am the captain of my soul.” It is a line from the Victorian Poem Invictus by 19th-Century poet and writer William Ernest Henley (1870 –1903).

Invictus was even named in a movie in which Morgan Freeman plays Nelson Mandela. It is a biographical sports film about events leading to the 1995 Rugby World Cup, after South Africa returned to competing internationally due to apartheid being ended and Nelson Mandela elected the first democratic President of the country.

South Africa won that World Cup (Yay!!).

Although Mandela was brought up in a Christian home—he was a card-carrying member of the Methodist Church of Southern Africa (MCSA) in his youth—it is not clear whether he identified as Christian or not in his later life.

Nonetheless Read more

A SHORT POEM TO GO OUT AND DO IT

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There is your reality and there is your ambition; between the two is potential.

When you go after your ambitions, it means you are working on your potential. Your potential bar is filling and charging.

Working on your potential upsets your reality. It gives better levels to your reality.

That call you make, that meeting, that email you send; it means you learning to negotiate ambitions closer. Going after potential makes you a skilled person.

Even if your ambitions don’t materialize, you’ve just learned how to negotiate ambitions. You are skilled baby!

Go after potential with action.

Sitting and dreaming gives you nothing but nothing.

Executing potential gives you skill equity. No one can take that away from. In fact you are more attractive to the world that way.

The Great Stoic Philosophy of Snoop Dogg: Why Like Uncle Snoop We Should Thank Ourselves | Introducing Ubuntu Stoicism

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This post inspired my compilation book, ‘Introducing Ubuntu Stoicism: Gain Joy, Resilience, Productivity, and Defuse Anxiety.’ It’s on Amazon. Order here if in South Africa – or visit your nearest bookstore.

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On 19 November 2018, rapper Snoop Dogg received a star on the Hollywood Walk of Fame. In his speech, he thanked himself. To quote part of the speech:

“I want to thank me for believing in me. I want to thank me for doing all this hard work. I want to thank me for having no days off. I want to thank me for never quitting. I want to thank me for always being a giver and trying to give more than I receive. I want to thank me for doing more right than wrong. I want to thank me for being me at all times…”

The video can be found on YouTube under the search “Snoop Dogg I wanna thank me speech.”

That is some cold truth.

His speech made me realise the importance of accumulating everyday activities that help me get closer to achieving my goals and wishes in life.

Am I doing all I can to achieve my goals? Am I going at it daily? Am I working relentlessly hard?

This is the way we can be able to ‘thank ourselves for showing up every day’ like Uncle Snoop.

Here follows the Stoicism of Snoop Dogg.

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5 Reasons Elon Musk Should Leave America And Come Back Home To South Africa

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I also wrote a quick book called “Innovate Like Elon Musk: Easily Participate in Innovation with Guidelines from Tesla and SpaceX.” It’s available on Amazon, Takealot, in South African bookstores, or in my store if you are in South Africa.

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Here are 5 reasons why it is time for Elon Musk Should Leave America and come back home to South Africa. So, this piece of content is just created or Elon Musk Should Leave America and come back home to South Africa.

Elon Musk Should Leave America and come back home to South Africa

Also note this is a satiric article. Hashtag #Satire #ElonMuskComeBackHomeToSouthAfrica #CampaigntoBringElonMuskBackHometoSouthAfrica

Hey dude, yes you Elon (Musk), you need come back home to South Africa.

1.     Smoking weed is now legal across the country –  and not just in a few states/provinces like in America

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Sappi incubatees pick Township Biz Fastrack as their book of choice in their syllabus

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Some time ago, we got an email from SAPPI ordering copies of my second book TOWNSHIP BIZ FASTRACK for their incubatees in their community training centres.

This is how the story gets interesting – and touching for me (not to say the other stories from our clients are any less). At first Sappi bought 10 copies of the book on Amazon to give to its incubatees and to see if it helps in teaching them entrepreneurship. Read more

Inspiring Quotes from The Funniest Man on The Planet, Paul Mooney

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Inspiring quotes from the funniest man on the planet, Paul Mooney:

Inspiring quotes from the funniest man on the planet, Paul Mooney:

  • “Majority doesn’t rule. One person can change the history of the world.” — Paul Mooney

 

  • “You gotta keep it moving, even if there are bumps and potholes and slippery roads and a giant hill… do it with faith, pace and familiarity of how you got to where you are now.. YOU CAN!!!Yes you can!” — Paul Mooney

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